Paper Abstract and Keywords |
Presentation |
2020-06-27 10:25
Bookmarking Forecast for Others' SNS Posts by Machine Learning of Activity Logs Komei Arasawa, Shun Hattori, Yasuo Kudo (Muroran Inst. of Tech.) DE2020-5 |
Abstract |
(in Japanese) |
(See Japanese page) |
(in English) |
An advertising strategy called as "Viral Marketing" has public attention.It promotes an item and its company by using posts (reviews) in SNS. For example, when a celebrity wrote a SNS post that has a topic on an item, recommending the item for other users by showing them the post could increase persuasiveness of the recommendation.It is important for the system to exactly forecast person(s) who would be interested in the SNS posts.Therefore, it needs for the system to specify the posts that could induce the interest of a user.This paper proposes a method that analyzes the activity logs of a user in SNS and forecasts whether the user would bookmark a SNS post or not. |
Keyword |
(in Japanese) |
(See Japanese page) |
(in English) |
Random Forest / Personalization / Influencer / Recommender System / / / / |
Reference Info. |
IEICE Tech. Rep., vol. 120, no. 78, DE2020-5, pp. 25-30, June 2020. |
Paper # |
DE2020-5 |
Date of Issue |
2020-06-20 (DE) |
ISSN |
Online edition: ISSN 2432-6380 |
Copyright and reproduction |
All rights are reserved and no part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from the publisher. Notwithstanding, instructors are permitted to photocopy isolated articles for noncommercial classroom use without fee. (License No.: 10GA0019/12GB0052/13GB0056/17GB0034/18GB0034) |
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DE2020-5 |
Conference Information |
Committee |
DE |
Conference Date |
2020-06-27 - 2020-06-27 |
Place (in Japanese) |
(See Japanese page) |
Place (in English) |
Online |
Topics (in Japanese) |
(See Japanese page) |
Topics (in English) |
Social Computing |
Paper Information |
Registration To |
DE |
Conference Code |
2020-06-DE |
Language |
Japanese |
Title (in Japanese) |
(See Japanese page) |
Sub Title (in Japanese) |
(See Japanese page) |
Title (in English) |
Bookmarking Forecast for Others' SNS Posts by Machine Learning of Activity Logs |
Sub Title (in English) |
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Random Forest |
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Personalization |
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Influencer |
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Recommender System |
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1st Author's Name |
Komei Arasawa |
1st Author's Affiliation |
Muroran Institute of Technology (Muroran Inst. of Tech.) |
2nd Author's Name |
Shun Hattori |
2nd Author's Affiliation |
Muroran Institute of Technology (Muroran Inst. of Tech.) |
3rd Author's Name |
Yasuo Kudo |
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Muroran Institute of Technology (Muroran Inst. of Tech.) |
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Speaker |
Author-1 |
Date Time |
2020-06-27 10:25:00 |
Presentation Time |
20 minutes |
Registration for |
DE |
Paper # |
DE2020-5 |
Volume (vol) |
vol.120 |
Number (no) |
no.78 |
Page |
pp.25-30 |
#Pages |
6 |
Date of Issue |
2020-06-20 (DE) |
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