Paper Abstract and Keywords |
Presentation |
2023-03-15 12:50
A Fundamental Study on Affective Efficacy of Face Masks with Chromatic Color Misaki Kishi, Hiroto Inoue, Mizuki Nakajima, Nobuji Tetsutani (Tokyo Denki Univ.) IMQ2022-33 IE2022-110 MVE2022-63 |
Abstract |
(in Japanese) |
(See Japanese page) |
(in English) |
In Japan, under the influence of the pandemic of coronavirus disease 2019 (COVID-19), various face masks with chromatic colors are becoming popular. As a reason for this trend, it is considered that Japanese people want to be demanding the colored face masks that harmonize with their faces. However, it is unclear that how hue, saturation, and brightness of face masks effect impressions of our faces. This study conducted a subjective evaluation of 35 colored masks to elucidate affective efficacy of face masks with chromatic color. As a result, similar to our previous study, it was shown that the brightness of the face mask has a strong positive correlation with impressions such as `Kawaii,' and the saturation of that has a weak positive correlation with impressions such as `Childish.' Furthermore, as new findings, it was shown that the face masks with neutral colors (that are produced by mixing pure color with gray) give the impressions of `Refined,' `Conservative,' `Intellectual,' and `Adult.' Also, it was shown that the colored face masks average the personality of the faces and give a strong impression of their colors. |
Keyword |
(in Japanese) |
(See Japanese page) |
(in English) |
Face Mask / Color / Positioning Analysis / Subjective Evaluation / Kansei/Affective Engineering / / / |
Reference Info. |
IEICE Tech. Rep., vol. 122, no. 439, IE2022-110, pp. 85-88, March 2023. |
Paper # |
IE2022-110 |
Date of Issue |
2023-03-08 (IMQ, IE, MVE) |
ISSN |
Online edition: ISSN 2432-6380 |
Copyright and reproduction |
All rights are reserved and no part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from the publisher. Notwithstanding, instructors are permitted to photocopy isolated articles for noncommercial classroom use without fee. (License No.: 10GA0019/12GB0052/13GB0056/17GB0034/18GB0034) |
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IMQ2022-33 IE2022-110 MVE2022-63 |
Conference Information |
Committee |
IMQ IE MVE CQ |
Conference Date |
2023-03-15 - 2023-03-17 |
Place (in Japanese) |
(See Japanese page) |
Place (in English) |
Okinawaken Seinenkaikan (Naha-shi) |
Topics (in Japanese) |
(See Japanese page) |
Topics (in English) |
Media of five senses, Multimedia, Media experience, Picture codinge, Image media quality, Network,quality and reliability, etc(AC) |
Paper Information |
Registration To |
IE |
Conference Code |
2023-03-IMQ-IE-MVE-CQ |
Language |
Japanese |
Title (in Japanese) |
(See Japanese page) |
Sub Title (in Japanese) |
(See Japanese page) |
Title (in English) |
A Fundamental Study on Affective Efficacy of Face Masks with Chromatic Color |
Sub Title (in English) |
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Keyword(1) |
Face Mask |
Keyword(2) |
Color |
Keyword(3) |
Positioning Analysis |
Keyword(4) |
Subjective Evaluation |
Keyword(5) |
Kansei/Affective Engineering |
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1st Author's Name |
Misaki Kishi |
1st Author's Affiliation |
Tokyo Denki University (Tokyo Denki Univ.) |
2nd Author's Name |
Hiroto Inoue |
2nd Author's Affiliation |
Tokyo Denki University (Tokyo Denki Univ.) |
3rd Author's Name |
Mizuki Nakajima |
3rd Author's Affiliation |
Tokyo Denki University (Tokyo Denki Univ.) |
4th Author's Name |
Nobuji Tetsutani |
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Tokyo Denki University (Tokyo Denki Univ.) |
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Speaker |
Author-1 |
Date Time |
2023-03-15 12:50:00 |
Presentation Time |
25 minutes |
Registration for |
IE |
Paper # |
IMQ2022-33, IE2022-110, MVE2022-63 |
Volume (vol) |
vol.122 |
Number (no) |
no.437(IMQ), no.439(IE), no.440(MVE) |
Page |
pp.85-88 |
#Pages |
4 |
Date of Issue |
2023-03-08 (IMQ, IE, MVE) |
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