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Paper Abstract and Keywords
Presentation 2007-07-20 13:30
Users' Behaviour and Pricing Method for Maximizing Provider's Revenue in VOD Type IP Broadcast Service
Hiroshi Bessho (Waseda Univ.), Kyoko Yamori (Asahi Univ./Waseda Univ.), Yoshiaki Tanaka (Waseda Univ.) NS2007-49
Abstract (in Japanese) (See Japanese page) 
(in English) Recently, there is a remarkable growth in IP broadcast services. There are flat-rate and time-based pricing schemes, and it is a issue to obtain the optimal price depending on the pricing scheme and services provided. An optimal price should exist for IP broadcast services based on several viewpoints such as maximizing the revenue of IP broadcast service provider, maximizing network efficiency, maximizing user’s utility, etc. The purpose of this paper is to clarify the optimal price based on maximizing the revenue of IP broadcast service provider. Two kinds of pricing schemes, that is flat-rate pricing and time-based pricing, and three kinds of price elasticity are considered for VOD type IP broadcast service. The relation between revenue and price for each scheme and each price elasticity are shown. From the simulation results, the optimal price that maximizes the revenue of IP broadcast service provider is obtained.
Keyword (in Japanese) (See Japanese page) 
(in English) IP broadcast / VOD / Video on Demand / Pricing / User behaviour / Price elasticity / /  
Reference Info. IEICE Tech. Rep., vol. 107, no. 146, NS2007-49, pp. 55-60, July 2007.
Paper # NS2007-49 
Date of Issue 2007-07-12 (NS) 
ISSN Print edition: ISSN 0913-5685    Online edition: ISSN 2432-6380
Copyright
and
reproduction		 All rights are reserved and no part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from the publisher. Notwithstanding, instructors are permitted to photocopy isolated articles for noncommercial classroom use without fee. (License No.: 10GA0019/12GB0052/13GB0056/17GB0034/18GB0034)
Download PDF NS2007-49

Conference Information
Committee NS RCS  
Conference Date 2007-07-19 - 2007-07-20 
Place (in Japanese) (See Japanese page) 
Place (in English) Kitami Institute of Tech. 
Topics (in Japanese) (See Japanese page) 
Topics (in English)  
Paper Information
Registration To NS 
Conference Code 2007-07-NS-RCS 
Language Japanese 
Title (in Japanese) (See Japanese page) 
Sub Title (in Japanese) (See Japanese page) 
Title (in English) Users' Behaviour and Pricing Method for Maximizing Provider's Revenue in VOD Type IP Broadcast Service 
Sub Title (in English)  
Keyword(1) IP broadcast  
Keyword(2) VOD  
Keyword(3) Video on Demand  
Keyword(4) Pricing  
Keyword(5) User behaviour  
Keyword(6) Price elasticity  
Keyword(7)  
Keyword(8)  
1st Author's Name Hiroshi Bessho  
1st Author's Affiliation Waseda University (Waseda Univ.)
2nd Author's Name Kyoko Yamori  
2nd Author's Affiliation Asahi University/Waseda University (Asahi Univ./Waseda Univ.)
3rd Author's Name Yoshiaki Tanaka  
3rd Author's Affiliation Waseda University (Waseda Univ.)
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Speaker Author-1 
Date Time 2007-07-20 13:30:00 
Presentation Time 20 minutes 
Registration for NS 
Paper # NS2007-49 
Volume (vol) vol.107 
Number (no) no.146 
Page pp.55-60 
#Pages 6 
Date of Issue 2007-07-12 (NS) 

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