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Paper Abstract and Keywords
Presentation 2009-03-13 10:35
Pricing of Flat-Rate VOD Type IPTV Service Based on Users' Benefit and Provider's Profit
Kazutaka Tezuka (Waseda Univ.), Kyoko Yamori (Asahi Univ./Waseda Univ.), Yoshiaki Tanaka (Waseda Univ.) ICM2008-73
Abstract (in Japanese) (See Japanese page) 
(in English) IPTV services are becoming popular in the Internet. However, the optimal pricing method for IPTV has seldom been discussed. In VOD type IPTV services, the maximum number of streams depends on the server capacity. If the number of users’ requests is more than the maximum number of streams, users’ requests will be blocked. If the number of subscribers increases, the provider’s revenue will increase. However, the blocking probability will also increase, and the user’s utility will decrease. In order to maintain QoS, the provider must have more server capacity. This means that the server cost will increase. This paper shows the relation between the viewing price and the users’ benefit, and that between the viewing price and the provider’s profit for various server capacity. The optimum viewing price for the users’ benefit and that for the provider’s profit are different. To solve this problem, Nash bargaining solution is calculated by using game theory.
Keyword (in Japanese) (See Japanese page) 
(in English) IPTV / Server cost / Pricing / Users’ benefit / Provider’s profit / Game theory / Nash bargaining solution /  
Reference Info. IEICE Tech. Rep., vol. 108, no. 481, ICM2008-73, pp. 87-92, March 2009.
Paper # ICM2008-73 
Date of Issue 2009-03-05 (ICM) 
ISSN Print edition: ISSN 0913-5685    Online edition: ISSN 2432-6380
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reproduction
All rights are reserved and no part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from the publisher. Notwithstanding, instructors are permitted to photocopy isolated articles for noncommercial classroom use without fee. (License No.: 10GA0019/12GB0052/13GB0056/17GB0034/18GB0034)
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Conference Information
Committee ICM  
Conference Date 2009-03-12 - 2009-03-13 
Place (in Japanese) (See Japanese page) 
Place (in English)  
Topics (in Japanese) (See Japanese page) 
Topics (in English)  
Paper Information
Registration To ICM 
Conference Code 2009-03-ICM 
Language Japanese 
Title (in Japanese) (See Japanese page) 
Sub Title (in Japanese) (See Japanese page) 
Title (in English) Pricing of Flat-Rate VOD Type IPTV Service Based on Users' Benefit and Provider's Profit 
Sub Title (in English)  
Keyword(1) IPTV  
Keyword(2) Server cost  
Keyword(3) Pricing  
Keyword(4) Users’ benefit  
Keyword(5) Provider’s profit  
Keyword(6) Game theory  
Keyword(7) Nash bargaining solution  
Keyword(8)  
1st Author's Name Kazutaka Tezuka  
1st Author's Affiliation Waseda University (Waseda Univ.)
2nd Author's Name Kyoko Yamori  
2nd Author's Affiliation Asahi University/Waseda University (Asahi Univ./Waseda Univ.)
3rd Author's Name Yoshiaki Tanaka  
3rd Author's Affiliation Waseda University (Waseda Univ.)
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Speaker Author-1 
Date Time 2009-03-13 10:35:00 
Presentation Time 20 minutes 
Registration for ICM 
Paper # ICM2008-73 
Volume (vol) vol.108 
Number (no) no.481 
Page pp.87-92 
#Pages
Date of Issue 2009-03-05 (ICM) 


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