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Paper Abstract and Keywords
Presentation 2013-09-13 15:40
Estimation of consumer preferences for vegetables based on investigation of product reviews on online shopping
Akane Takezaki, Takuji Kiura, Takeshi Hayashi (NARC) NLC2013-31
Abstract (in Japanese) (See Japanese page) 
(in English) The purpose of this research was to estimate the consumer preferences for vegetables based on investigation of product reviews on online shopping. Weighted term frequencies in product reviews indicated that consumers were concerned about brand names (including varieties), growing districts, risk-related issues, and functional qualities, and that their preferences were different among vegetables. Comparison between product reviews and their descriptions was suggested that product information provided by distributors was greatly influenced the consumer choice of vegetables. Estimated consumer preferences for vegetables in this research will help to determine the product description to attract consumers.
Keyword (in Japanese) (See Japanese page) 
(in English) Online shopping / Product Reviews / Vegetables / Brands / Growing districts / Risk-related issues / Functional quality /  
Reference Info. IEICE Tech. Rep., vol. 113, no. 213, NLC2013-31, pp. 89-92, Sept. 2013.
Paper # NLC2013-31 
Date of Issue 2013-09-05 (NLC) 
ISSN Print edition: ISSN 0913-5685    Online edition: ISSN 2432-6380
Copyright
and
reproduction		 All rights are reserved and no part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from the publisher. Notwithstanding, instructors are permitted to photocopy isolated articles for noncommercial classroom use without fee. (License No.: 10GA0019/12GB0052/13GB0056/17GB0034/18GB0034)
Notes on Review This article is a technical report without peer review, and its polished version will be published elsewhere.
Download PDF NLC2013-31

Conference Information
Committee NLC  
Conference Date 2013-09-12 - 2013-09-13 
Place (in Japanese) (See Japanese page) 
Place (in English) National Olympics Memorial Youth Center 
Topics (in Japanese) (See Japanese page) 
Topics (in English) The Third Symposium on Text Mining 
Paper Information
Registration To NLC 
Conference Code 2013-09-NLC 
Language Japanese 
Title (in Japanese) (See Japanese page) 
Sub Title (in Japanese) (See Japanese page) 
Title (in English) Estimation of consumer preferences for vegetables based on investigation of product reviews on online shopping 
Sub Title (in English)  
Keyword(1) Online shopping  
Keyword(2) Product Reviews  
Keyword(3) Vegetables  
Keyword(4) Brands  
Keyword(5) Growing districts  
Keyword(6) Risk-related issues  
Keyword(7) Functional quality  
Keyword(8)  
1st Author's Name Akane Takezaki  
1st Author's Affiliation National Agricultural Research Center (NARC)
2nd Author's Name Takuji Kiura  
2nd Author's Affiliation National Agricultural Research Center (NARC)
3rd Author's Name Takeshi Hayashi  
3rd Author's Affiliation National Agricultural Research Center (NARC)
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Speaker Author-1 
Date Time 2013-09-13 15:40:00 
Presentation Time 25 minutes 
Registration for NLC 
Paper # NLC2013-31 
Volume (vol) vol.113 
Number (no) no.213 
Page pp.89-92 
#Pages 4 
Date of Issue 2013-09-05 (NLC) 

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