Paper Abstract and Keywords |
Presentation |
2014-05-15 13:00
A Cross-Country Comparison on User Acceptance of Multimedia Cloud : The UK and South Korea Yasuhiro Tanaka (Senshu Univ.), Akihisa Kodate (Tsuda College), John Stefan Yongyun (Waseda Univ.), Timothy Bolt (Univ. Southampton) LOIS2014-1 |
Abstract |
(in Japanese) |
(See Japanese page) |
(in English) |
Multimedia Cloud Services (MCS) continue to become more widely used, while at the same time various issues related to user privacy have been increasingly recognised. This study aims to investigate popular acceptance of these services in the UK and South Korea focusing on the influence of users’ privacy awareness. An online questionnaire survey was administered and analysed using a TAM-based research framework and estimated with partial least squares structural equation modelling (PLS-SEM). As a result, it was confirmed that the users' privacy awareness positively affected social identity which was the strongest factor affecting the utilization of MCS in both the UK and Korea. |
Keyword |
(in Japanese) |
(See Japanese page) |
(in English) |
Multimedia Cloud / User Acceptance / TAM(Technology Acceptance Model) / Cross-Country Comparison / / / / |
Reference Info. |
IEICE Tech. Rep., vol. 114, no. 32, LOIS2014-1, pp. 27-32, May 2014. |
Paper # |
LOIS2014-1 |
Date of Issue |
2014-05-08 (LOIS) |
ISSN |
Print edition: ISSN 0913-5685 Online edition: ISSN 2432-6380 |
Copyright and reproduction |
All rights are reserved and no part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from the publisher. Notwithstanding, instructors are permitted to photocopy isolated articles for noncommercial classroom use without fee. (License No.: 10GA0019/12GB0052/13GB0056/17GB0034/18GB0034) |
Download PDF |
LOIS2014-1 |
Conference Information |
Committee |
LOIS IPSJ-CN IPSJ-SPT |
Conference Date |
2014-05-15 - 2014-05-16 |
Place (in Japanese) |
(See Japanese page) |
Place (in English) |
|
Topics (in Japanese) |
(See Japanese page) |
Topics (in English) |
|
Paper Information |
Registration To |
LOIS |
Conference Code |
2014-05-LOIS-GN-SPT |
Language |
Japanese |
Title (in Japanese) |
(See Japanese page) |
Sub Title (in Japanese) |
(See Japanese page) |
Title (in English) |
A Cross-Country Comparison on User Acceptance of Multimedia Cloud : The UK and South Korea |
Sub Title (in English) |
|
Keyword(1) |
Multimedia Cloud |
Keyword(2) |
User Acceptance |
Keyword(3) |
TAM(Technology Acceptance Model) |
Keyword(4) |
Cross-Country Comparison |
Keyword(5) |
|
Keyword(6) |
|
Keyword(7) |
|
Keyword(8) |
|
1st Author's Name |
Yasuhiro Tanaka |
1st Author's Affiliation |
Senshu University (Senshu Univ.) |
2nd Author's Name |
Akihisa Kodate |
2nd Author's Affiliation |
Tsuda College (Tsuda College) |
3rd Author's Name |
John Stefan Yongyun |
3rd Author's Affiliation |
Waseda University (Waseda Univ.) |
4th Author's Name |
Timothy Bolt |
4th Author's Affiliation |
University of Southampton (Univ. Southampton) |
5th Author's Name |
|
5th Author's Affiliation |
() |
6th Author's Name |
|
6th Author's Affiliation |
() |
7th Author's Name |
|
7th Author's Affiliation |
() |
8th Author's Name |
|
8th Author's Affiliation |
() |
9th Author's Name |
|
9th Author's Affiliation |
() |
10th Author's Name |
|
10th Author's Affiliation |
() |
11th Author's Name |
|
11th Author's Affiliation |
() |
12th Author's Name |
|
12th Author's Affiliation |
() |
13th Author's Name |
|
13th Author's Affiliation |
() |
14th Author's Name |
|
14th Author's Affiliation |
() |
15th Author's Name |
|
15th Author's Affiliation |
() |
16th Author's Name |
|
16th Author's Affiliation |
() |
17th Author's Name |
|
17th Author's Affiliation |
() |
18th Author's Name |
|
18th Author's Affiliation |
() |
19th Author's Name |
|
19th Author's Affiliation |
() |
20th Author's Name |
|
20th Author's Affiliation |
() |
Speaker |
Author-1 |
Date Time |
2014-05-15 13:00:00 |
Presentation Time |
30 minutes |
Registration for |
LOIS |
Paper # |
LOIS2014-1 |
Volume (vol) |
vol.114 |
Number (no) |
no.32 |
Page |
pp.27-32 |
#Pages |
6 |
Date of Issue |
2014-05-08 (LOIS) |