Paper Abstract and Keywords |
Presentation |
2016-03-03 10:40
A Web Design Method using Multi Dimensional Scaling and the Distance between Contents based on Persona Analysis Masahiro Kasatani, Masashi Shibamoto, Akio Ida, Shigeo Kaneda (Doshisha Univ) KBSE2015-50 |
Abstract |
(in Japanese) |
(See Japanese page) |
(in English) |
In the process of Web-site creation, the designer has to group Web-contents into some categories, and design the links between the contents. Persona analysis is an effective tool for acquiring user demands. However, there is no systematic methodology to convert the outputs of the persona analysis into the link-design and grouping categories of the contents. To resolve this problem, this paper proposes a new Web-design approach that has two major methods: 1) Contents link design based on persona analysis focusing on persona’s internal change of interest and knowledge, 2) Application of MDS (Multi-Dimensional Scaling) for generating Web contents groups by using distance among contents based on the persona analysis. A prototype Web-site was designed by using the proposed methodology. The experimental evaluation of the prototype shows that the design approach is practical and valid. |
Keyword |
(in Japanese) |
(See Japanese page) |
(in English) |
Web / Web design / Persona analysis / Multi Dimensional Scaling / content / / / |
Reference Info. |
IEICE Tech. Rep., vol. 115, no. 487, KBSE2015-50, pp. 13-18, March 2016. |
Paper # |
KBSE2015-50 |
Date of Issue |
2016-02-25 (KBSE) |
ISSN |
Print edition: ISSN 0913-5685 Online edition: ISSN 2432-6380 |
Copyright and reproduction |
All rights are reserved and no part of this publication may be reproduced or transmitted in any form or by any means, electronic or mechanical, including photocopy, recording, or any information storage and retrieval system, without permission in writing from the publisher. Notwithstanding, instructors are permitted to photocopy isolated articles for noncommercial classroom use without fee. (License No.: 10GA0019/12GB0052/13GB0056/17GB0034/18GB0034) |
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KBSE2015-50 |
Conference Information |
Committee |
KBSE |
Conference Date |
2016-03-03 - 2016-03-04 |
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(See Japanese page) |
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Paper Information |
Registration To |
KBSE |
Conference Code |
2016-03-KBSE |
Language |
Japanese |
Title (in Japanese) |
(See Japanese page) |
Sub Title (in Japanese) |
(See Japanese page) |
Title (in English) |
A Web Design Method using Multi Dimensional Scaling and the Distance between Contents based on Persona Analysis |
Sub Title (in English) |
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Keyword(1) |
Web |
Keyword(2) |
Web design |
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Persona analysis |
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Multi Dimensional Scaling |
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content |
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1st Author's Name |
Masahiro Kasatani |
1st Author's Affiliation |
Doshisha University (Doshisha Univ) |
2nd Author's Name |
Masashi Shibamoto |
2nd Author's Affiliation |
Doshisha University (Doshisha Univ) |
3rd Author's Name |
Akio Ida |
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Doshisha University (Doshisha Univ) |
4th Author's Name |
Shigeo Kaneda |
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Doshisha University (Doshisha Univ) |
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Speaker |
Author-2 |
Date Time |
2016-03-03 10:40:00 |
Presentation Time |
30 minutes |
Registration for |
KBSE |
Paper # |
KBSE2015-50 |
Volume (vol) |
vol.115 |
Number (no) |
no.487 |
Page |
pp.13-18 |
#Pages |
6 |
Date of Issue |
2016-02-25 (KBSE) |
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